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E-commerce & Digital Product Specialist

  • Western Cape
  • Salary: Market Related
  • Job Type: Permanent
  • Sectors: Marketing Retail
  • Reference: 189123

Apply before Jun 24 2026 | 15 Days left

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Vacancy Details

Employer: KAL Group Ltd

Agrimark Operations is a growth-focused agri-retail business and subsidiary of KAL Group, which is proudly listed on the Johannesburg Stock Exchange (JSE). With over 100 locations across South Africa and a growing ecommerce presence, Agrimark Operations, with its retail branches and specialist brands, offers high-quality farming supplies and a broad range of retail products to a diverse customer base that share the same love of the land and can-do attitude. We are passionate about supporting agriculture, rural communities and lifestyle customers — and we offer our people opportunities to grow their careers in a business with a very unique business model, shaped by growth, customer value and community. connection.



The Role

This is a build-and-grow role for someone who wants to own a product, not just maintain one. As E-Commerce & Digital Product Specialist, you will take full ownership of the Agrimark app and online platform — click-and-collect, online ordering, catalogue browsing, and the self-service tools that let our account customers manage their grain, fuel and credit accounts.

You will be the single point of accountability for the platform: shaping the roadmap, designing the experience, overseeing development and releases, running the testing, and driving the growth that turns features into adoption, transactions and customer loyalty. As the channel scales, the function scales with it.


Main Responsibilities
  • Own the product roadmap for the Agrimark app and online platform, balancing customer value, commercial return and operational fit.
  • Design and continuously improve the customer experience across ordering, click-and-collect, catalogue browsing and account self-service (grain, fuel and credit).
  • Manage the release cycle end-to-end — specifying features, prioritising the backlog, and coordinating development partners and internal IT through to launch.
  • Plan and run testing — functional QA, user acceptance and A/B experiments — to ensure quality releases and evidence-based design decisions.
  • Drive growth metrics: adoption, active users, conversion, basket size, retention and channel revenue, with clear reporting against targets.
  • Use analytics and customer feedback to identify friction, prioritise fixes, and uncover new opportunities.
  • Work across Supply Chain, Finance, Credit, Marketing and branch operations to integrate the platform with ERP and account systems and deliver a seamless omni-channel experience.
  • Manage development partners, vendors and budgets, and build out the digital function and team as the channel grows.



Minimum Requirements

  • Relevant degree — e.g. Information Systems, Computer Science, Engineering, Business, Marketing or a related field.
  • 3+ years in digital product, e-commerce or app product management, with demonstrable ownership of a live platform.
  • Track record across the full product lifecycle: roadmap, UX/design input, build oversight, testing and post-launch growth.
  • Working knowledge of e-commerce platforms, analytics tools, agile delivery and UX principles; comfortable briefing and managing technical partners.
  • Commercially minded, customer-obsessed and able to translate data into decisions.
  • Self-starter who can build a function from where it is today and grow with it.
  • Advantageous: experience in retail or agri-retail, account-based or credit-linked customer platforms, and exposure to ERP integration.



How to apply

If this opportunity excites you, please follow our application process by clicking the apply button below.


Candidates who are not contacted within 14 working days of the closing date can accept that their application was unsuccessful. Agrimark Operations Ltd applies the principles of equal employment in line with our company’s Employment Equity objectives. Please note that in order to consider your application or interest, KAL Group Ltd will have to process your personal information and that such processing will be subject to the KAL Group HR Processing Notice which can be accessed by viewing it on the KAL Group Ltd website under the following hyperlink: https://www.kalgroup.co.za/legal/


Apply

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About Careers24.com

  • Careers24 is a leading South African job portal that assists jobseekers from all sectors and experience levels to find and apply for vacancies from hundreds of South Africa’s leading companies. With over a million visitors a month, we are one of the most popular destinations to find employment online in South Africa.

    Our mission is to become the destination where every candidate can find an ideal job and where every company can find the perfect candidate. We are a proud member of the Media24 family and part of the Naspers group of companies.

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