Your Purpose...

The purpose of this role is to Inspire people to live active lives and to ensure that the individual and club sales goal is achieved monthly by promoting and marketing Virgin Active as the preferred choice in the fitness industry.

Your Duties and Responsibilities...

Sales Conversion & Performance

• Turn conversations into memberships through confident, structured, and value-led selling techniques
• Apply the full sales process (needs analysis → tour → price presentation → close) to maximise conversion
• Recommend the best membership options based on each prospect’s goals and lifestyle
• Consistently achieve and exceed monthly sales targets (units and revenue)
• Maintain strong conversion ratios across leads, appointments, tours, and sales
• Capture and track all leads accurately within the Leads Management System (LMS)
• Create daily activity to ensure a consistent flow of opportunities

Club Tours & Customer Experience

• Book and conduct engaging, personalised, and high-quality club tours using our principles of unreasonable hospitality and Virgin Active selling tools and principles.
• Deliver club tours that connect emotionally and practically to the prospect’s needs and goals
• Showcase the full Virgin Active Wellness experience — training, recovery, community, and lifestyle
• Create urgency and excitement by positioning the value of joining now

Follow-Up & Relationship Management

• Follow up promptly and consistently on all leads, enquiries, and prospects
• Use multiple channels (calls, WhatsApp, email) to nurture prospects through the decision journey
• Build trust and long-term relationships that drive both conversion and referrals

Brand & Experience Delivery

• Deliver a high-energy, engaging, and professional customer experience at every touchpoint
• Represent the Virgin Active brand through Unreasonable Hospitality and attention to detail
• Create a positive, welcoming environment that encourages prospects to imagine themselves as members

Team Collaboration & Club Performance

• Collaborate with Sales Managers, Experience teams, and Personal Trainers to maximise opportunities
• Contribute to overall club performance and Net Member Movement
• Share best practices, support teammates, and actively participate in training and coaching sessions

WE CAN’T LIVE WITHOUT… (MINIMUM REQUIREMENTS)

• Formal Matric qualification (essential)
• 1-2 years of successful sales experience within a similar industry, e.g., retail, hospitality, or wellness.
• Excellent organisational and analytical skills
• Digital acumen, with practical experience in using the Microsoft suite.
• Proven experience in delivering premium standards of service
• Reliable transport to the club
• Availability to work weekends and evening shifts
• Be an active ambassador for holistic wellness
• Be well-groomed
• Strong written and verbal communication skills
• Teamplayer
• Confident in engaging with people and able to build rapport quickly

WE’D LIKE YOU TO HAVE… (ATTRIBUTES)

• Energetic and confident
• Proactive, self-starter mindset
• Strong drive to be successful and exceed expectations
• Have a high level of integrity
• Be open and willing to adapt with a learning mindset
• Winning mentality with a competitive spirit
• Takes initiative and does not wait for direction
• Agile and adaptable in a fast-paced, high-performance environment
• Highly focused on delivering impact

WE’D LOVE YOU TO HAVE… (ADDITIONAL SKILLS)

• Relevant tertiary qualification preferred (Sales and/or Marketing)
• Experience in retail sales, hospitality, call centres, or other customer-facing roles
• Strong negotiation and closing skills
• High emotional intelligence (EQ)