Senior Paid Media Specialist - Meta Ads (JB6015)
Location: Maitland, Cape Town
Salary: R40,000 R65,000 per month (negotiable depending on experience)
Duration: Permanent
Employment Type: Full-Time

Nearly two decades in and this paid media agency is still doing what a lot of others only claim to. No fluff, no organic content plays, no jack-of-all-trades positioning. Just focused, high-quality paid media work for a curated portfolio of clients who actually know their ROAS from their CPM.

The team is small by design, the work is hands-on by choice, and right now the business is going through a deliberate evolution. They are scrapping the traditional account manager model and moving to a pod structure where the people running the campaigns are the people talking to clients. It is a sharper, leaner way of working and they are building the team around it.

If Meta is where you live and Google is a language you also speak fluently, this one is for you.

You will be the Meta specialist within a pod, owning campaign strategy and execution across a group of accounts while bringing Google in as a strong secondary channel. This is not a role where you hand your results to someone else to present. You will be reading your own data in Looker Studio, pulling out the insights that actually mean something and taking them directly to clients who are switched on and expect a real conversation. The agency has also started plugging AI into the reporting and optimisation workflow, so the admin side of month-end is getting lighter and the strategic side is where your energy goes.

What's in it for You
Hybrid working model with 3 days in office
Flexible hours with early finishes on Fridays (2:30 p.m.)
No micromanagement, no hourly check-ins, just trust that you will get the work done
Direct client relationships and real ownership over your accounts
A business actively investing in AI tools to take the grunt work off your plate
Medical aid, GAP cover and pension contributions after probation
Generous leave

Minimum Requirements
4 or more years of hands-on paid media experience with Meta Ads as your primary platform
Solid Google Ads capability as a secondary channel
Strong working knowledge of Meta Ads Manager, pixel setup, conversion events and audience strategy
Hands-on experience with GA4, Google Tag Manager and Looker Studio
A firm grasp of attribution models and what the numbers are actually telling you
Confident communicating with clients who know their stuff
Self-directed, pressure-resilient and wired to help the team win, not just your own queue

Key Responsibilities
Owning Meta Ads campaign strategy and execution across a portfolio of accounts
Managing Google Ads campaigns as a secondary channel within your pod
Setting up and troubleshooting pixel tracking, conversion events and audience segments
Interpreting Looker Studio dashboards to extract three to four meaningful monthly insights per client
Presenting results and optimisation recommendations directly to clients
Partnering with the creative team to align ad messaging with what the data is telling you
Keeping a sharp eye on platform changes, policy updates and what is actually working in the Meta ecosystem right now
Showing up for teammates when they need a hand, because that is how this team wins

Paid Media Specialist Cape Town, Meta Ads Senior, Google Ads, Facebook Ads Manager, PPC Campaign Manager, Performance Marketing, Looker Studio, Supermetrics, GA4, Google Tag Manager, Pixel Tracking, Attribution Modelling, Hybrid Agency, Maitland Cape Town, Digital Advertising Jobs Cape Town

Please do not apply using scanned CVs; no supporting documentation is required at this point. This will be requested later.
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