- Cape Winelands
- Salary: Market Related
- Job Type: Permanent
- Sectors: IT Marketing
- Reference: SW006197/AM
Vacancy Details
Employer: Helderberg Personnel cc
SEO Strategy & Implementation
- Implement and refine the company’s existing SEO strategy to increase search visibility.
- Improve organic rankings through keyword optimisation, technical SEO, and content strategy.
- Monitor performance and continuously improve SEO tactics.
- Optimise website content, meta tags, internal linking, and site structure.
- Manage backlink strategy and link-building initiatives.
- Work closely with the internal web design and marketing teams to implement SEO best practices.
- Manage and optimise Google Ads campaigns across Search, Display and other formats.
- Manage Meta Ads campaigns on Facebook and Instagram.
- Conduct creative testing, audience targeting, and campaign optimisation.
- Monitor campaign performance and optimise toward conversions, CPA and ROAS.
- Work with our in-house marketing and web teams to align digital strategy with company goals.
- Provide regular insights and recommendations to improve performance.
- Participate in strategy and progress meetings with the global marketing team.
- Monthly digital marketing performance reports
- SEO and Paid Media KPI tracking
- Technical SEO recommendations
- Content strategy planning
- Link-building progress reports
- Ad account optimisation logs
- Proven experience in SEO and digital marketing
- Hands-on experience with Google Ads and Meta Ads
- Strong analytical skills and ability to interpret marketing data
- Experience improving rankings, traffic, and conversion metrics
- Ability to collaborate with developers and marketing teams
- Self-driven and comfortable working independently
- Flexible: Full-time, half-day, or contractor
- Remote collaboration with an international marketing team
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About Helderberg Personnel cc
Based in Somerset West, Helderberg Personnel was established in 1998. The company initially started doing placements in the Helderberg Basin and over the years expanded nationally. Our background has proved to be invaluable in providing a high standard of recruitment, screening, evaluation and placement of candidates.
Our Value proposition:
The true value proposition of the Helderberg Personnel brand is our commitment
to attending to our clients’ needs, culture and values and to ensure that,
through comprehensive interviews with candidates, the overall match is
determined to ensure a long term relationship. The identity of the client
remains confidential at all times. We understand that our function is to ensure
that the candidate must become a strategic partner to a business instead of a
mere employee. Helderberg Personnel has achieved a steady growth over the last
years and we have evolved into one of the leading agencies in the region. We
have made placements cross functional, cross industry and up to senior
management level.
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