Role Overview

KUGA is seeking a driven, high-performance Sales Executive focused on aggressive new business development, retail expansion, and direct-to-consumer growth.

This role requires a dynamic individual who can actively grow the KUGA footprint across:

• Corporate / B2B sales
• Retail partnerships

The successful candidate must be target-driven, commercially minded, and passionate about building long-term client relationships while expanding KUGA’s national presence.

Key Duties & Responsibilities

1. New Business Development (Primary Focus)

• Proactively identify and secure new B2B clients (corporate gifting, bulk orders, branded merchandise).
• Develop and expand national retail accounts.
• Open new independent and chain retail stores.
• Conduct cold calling, prospecting, and field sales visits.
• Build and maintain a strong sales pipeline.
• Attend trade shows, expos, and networking events to generate leads.
• Identify new market opportunities and distribution channels.

2. Retail Sales Growth

• Manage and grow existing retail accounts.
• Negotiate pricing, margins, and promotional campaigns.
• Ensure retail partners maintain adequate stock levels.
• Monitor sell-through rates and retail performance.

3. B2C & Direct Sales Support

• Assist with direct online sales growth initiatives.
• Work with marketing on campaigns that drive conversions.
• Follow up on inbound sales enquiries.
• Assist in managing corporate client orders from quotation to delivery.
• Upsell and cross-sell new KUGA product ranges.

4. Sales Administration & Reporting

• Prepare quotations and pricing proposals.
• Maintain CRM and sales reporting systems.
• Submit weekly sales activity reports.
• Forecast monthly sales targets.
• Track commission performance.
• Ensure accurate order processing and follow-up.

5. Relationship Management

• Build long-term relationships with key decision-makers.
• Maintain regular communication with retail buyers and corporate clients.
• Provide after-sales support.
• Resolve client queries efficiently and professionally.

Represent KUGA with professionalism and brand integrity.

6. Brand Representation

• Uphold KUGA’s brand values and premium positioning.
• Represent KUGA at events and client meetings.
• Provide product training to retail staff where required.

Promote new product launches and limited editions.

Performance Expectations

The successful candidate will:

• Consistently achieve and exceed monthly sales targets.
• Actively open new accounts every month.
• Grow national retail distribution.
• Increase corporate sales revenue.
• Expand KUGA’s brand footprint in key markets.