Senior Email Retention Marketing Strategist (JB5815)

Western Cape Remote
Salary: R60 000.00 - R65 000.00 Per Month (Negotiable)
Job Type: Permanent
Sectors: Advertising Marketing
Reference: Senior Email Retention Marketing Strategist (JB581

Apply before Mar 20 2026 | 61 Days left

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Vacancy Details

Employer: Kontak Recruitment

Senior Email Retention Marketing Strategist (JB5815)
Location: Remote for South African candidates
Salary: R60 - 65 000 CTC (negotiable)
Working Arrangement: Contractor (with clear pathway to full-time), working with primarily US-based DTC eCommerce brands.

This is a senior-level retention marketing role for an experienced strategist who owns outcomes end to end. You’ll work with established direct-to-consumer (DTC) eCommerce brands, leading retention strategy across email and CRM channels and acting as a trusted, client-facing partner.

The role is fully remote and open to candidates based in South Africa. You’ll collaborate with a distributed team and work primarily with US-based clients, requiring consistent overlap with US business hours.

The position starts on a contractor basis with a structured 90-day probation period and a clear pathway to a long-term, full-time engagement.

You’ll be responsible for retention strategy across a small portfolio of high-revenue DTC eCommerce brands (typically 5–8 clients). These are sophisticated businesses with strong acquisition engines and high expectations around performance, insight, and communication.

This is not a junior execution role. You’ll be trusted to operate autonomously, make strategic decisions, and clearly and confidently represent retention performance to clients.

Minimum Requirements

3+ years of hands-on experience using Klaviyo at an advanced level.

Proven experience working with Shopify-based DTC eCommerce brands (agency or in-house).

A strong background in retention marketing (not just email production).

Confidence working with data, metrics, and performance analysis (LTV, repeat purchase, cohorts, testing).

Experience in presenting strategy and performance insights directly to clients.

Comfort managing multiple accounts and priorities without heavy oversight.

Active, practical use of AI tools (e.g. ChatGPT, Claude, Gemini) to improve speed and quality of work.

Experience with retention-related tools such as subscription platforms, analytics tools, or customer insight platforms is beneficial but not required.

Key Responsibilities

Owning the retention strategy across email and CRM channels, from planning through optimisation.

Leading advanced email programmes focused on repeat purchase, customer lifetime value, and engagement.

Developing testing frameworks with clear hypotheses, observations, and recommendations.

Analysing performance data and translating insights into clear, commercially grounded recommendations.

Acting as a senior, client-facing point of contact for strategy discussions, performance reviews, and roadmap planning.

Creating email and retention briefs for copy, design, and technical teams to execute.

Collaborating closely with internal delivery teams to ensure strategy is executed accurately and efficiently

Taking full ownership of outcomes, work quality, and client satisfaction.

While execution is supported by specialist teams, you must be hands-on enough to validate feasibility, troubleshoot issues, and step in when required.

Please do not apply using scanned CVs; no supporting documentation is required at this point. This will be requested later.

Kontak Recruitment Disclaimer:

Equal opportunity: All backgrounds are welcome, with no bias. All are considered based on requirements.

Job specifics: Requirements mirror advertisement, duties may adjust for client needs.

Fair process: Fair assessment, only shortlisted candidates contacted due to volume.

Privacy: Data processed as per Privacy Policy. By applying, you agree to data handling. We safeguard applicant info.

Candidate verification: Candidates selected by the client are verified. False info may disqualify or end employment with the client.

Offer clarity: The Advert is not a binding offer. Written offers based on pre-employment conditions.

No direct link: Advert is not tied to Kontak Recruitment. We assist in the employment process ONLY.

Applicant Responsibility: Upon applying, confirmation of receipt for a specific advert is given. If no confirmation is received, you must verify with Kontak Recruitment.

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About Kontak Recruitment

Kontak Recruitment is a Pastel Certified Recruiter which specializes in the recruitment of personnel on all career levels including the placement of temporary, contract as well as permanent staffing. We enjoy the personalized approach with regards to out candidates focusing on their needs and requirements as well as a personalized approach with our clients in delivering an excellent service.

Kontak Recruitment conducts business in an ethical and honest manner. We aim at building long term relationships that are to the mutual benefit of all parties. We offer a responsible and personalized service to clients and candidates. We encourage an employment environment that provides equal opportunities for all employees. All positions and applications remain confidential protecting the rights and interests of both the client and the candidates.

Our core focus is delivering a staffing solution in the niche fields of Pastel Consultants,finance as well as office support. As part of this service offering we include extensive reference and qualification checks as well as a criminal and credit check. Our focus is quality and we will present the most efficient and integrated ways of satisfying the skills need within the company.

Permanent staff placements – We strive to find the right fit and providing support to client and candidate during the first three months of the employment.

Temporary and Contract placements – We offer immediate access to staff on all levels on a flexible basis. Kontak Recruitment administers the payroll and all statutory returns.

Terms and Conditions Available on Request