This role leads the insurance strategy and business development function for Easypay Insurance within the Consumer business. It is accountable for shaping the long-term insurance portfolio, driving distribution growth, and ensuring sustainable profitability. A core mandate is advancing financial inclusion through accessible and relevant insurance solutions designed for underserved and low-income segments that form the core customer base of Easypay Insurance. The role requires strong strategic leadership, deep long-term insurance expertise, and the capability to build an integrated ecosystem of distribution channels and partnerships across communities, corporate clients, and internal Lesaka businesses.

KEY RESPONSIBILITIES

Strategy Development
• Develop and implement the insurance strategy for Easypay Insurance, covering product positioning, market expansion, and distribution.
• Analyse market trends, competitor activities, and customer insights to identify new growth opportunities.
• Lead innovation across product design, customer engagement, and go-to-market models.
• Monitor regulatory and environmental developments and evaluate their implications for Easypay Insurance’s strategic direction.

Product Management
• Oversee the full product lifecycle for Easypay Insurance offerings, including development, pricing, refinement, and performance analysis.
• Ensure all products comply with FAIS and long-term insurance regulatory requirements and deliver customer value.
• Monitor product profitability, claims experience, and customer feedback to drive continuous improvement.
• Maintain strong governance, documentation, and product risk management processes.

Business Development, Partnerships, and Relationship Management
• Drive business development initiatives to expand distribution and increase Easypay Insurance’s market penetration.
• Build and manage strategic partnerships with community organisations, Lesaka group companies, and corporate clients.
• Lead channel diversification, including digital, mobile, agent, and community-based channels.
• Oversee marketing and outreach activities aimed at boosting awareness and uptake of Easypay Insurance products.
• Build strong relationships across the Lesaka group to identify synergies, enhance distribution reach, and unlock new product opportunities.

EXPERIENCE AND EDUCATION
• Relevant bachelor's degree and/or postgraduate qualification.
• Minimum 10 years of product and business development experience in long-term insurance, including at least 5 years in senior leadership.
• Completed RE1 and RE5.
• Meets FAIS Fit and Proper requirements to act as a Key Individual and Representative for the following product categories:

• Long-term Insurance subcategory A

• Long-term Insurance subcategory B1

• Long-term Insurance subcategory B2

• Long-term Insurance subcategory B1-A

• Long-term Insurance subcategory B2-A

• Long-term Insurance subcategory C
  • Executive-level experience in contributing to business strategy, plans, and policies.
  • Demonstrated success managing complex stakeholder relationships, including internal executives, corporate clients, and community leaders.