Overview 

The purpose of a Product Application Engineer (PAE) is to become an integral member of the Marketing & Sales team (Gearboxes) and provide technical sales support to; the Bi sales force and customers by bringing deep or specific product and application knowledge to help understand the customers application, aid selection, put Bi products in the customer’s specifications and close deals.
By creating a high level of trust in the customer network gather information to help create Go-to Market strategies and tactics in conjunction with the Gearboxes team.

Key Performance Areas or Responsibilities

Assist in achieving or exceeding in the company’s sales target by using technical competence to position Bi as the best-in-class specialist in the fields of Gearboxes.
Use technical knowledge and experience to train and give credibility and support to our field sales, internal sales and to customers.
With the Gearboxes team develop a market saturation plan for the Bi offer with measurable tasks and outcomes.
Train and support the branches to sell the product proposition and the lowest TCO (total cost of ownership) solutions.
Use the company CRM to manage opportunities and plan actions.
By continual development, ensure the Bi company team have deep product knowledge.
Provide monthly reporting to market trends, opposition activities, product developments, business opportunities and challenges.
Work with the relevant Product Manager and Sales Teams to create a clear focus on resource deployment and up skilling to enhance competences and capabilities.
Contribute to Gearbox action plans/business plans and review with the team monthly.