Our client in the Tulbagh/Winelands area is seeking a Sales and Marketing Head to develop and execute the sales and marketing strategy across all local and international markets, driving revenue growth, expanding market presence, managing customer relationships, and building brand equity in alignment with the company’s vision and values

Minimum Requirements:

1. Bachelor’s degree in Marketing, Sales, Business Management or related field (essential)
2. Minimum 8–10 years’ experience in a Sales/Marketing leadership role, preferably in FMCG or agriculture/food production
3. Proven success in managing teams and driving local and export market growth
4. Experience working with retailers, distributors, and trade partners in South Africa and abroad

 
Duties and Responsibilities:
Marketing and Branding

• Drive brand awareness through integrated marketing campaigns (digital, print, trade shows, etc.)
• Oversee content creation, product packaging, and marketing materials in alignment with customer and brand requirements
• Collaborate with R&D and Production on new product launches and value-added initiatives

Strategic Sales and Marketing Planning

• Develop and implement annual sales and marketing strategies and budgets aligned to business goals
• Identify new market opportunities (local and export) and lead market entry and product positioning strategies
• Analyse market trends, competitor activity, and customer feedback to refine commercial approaches

Sales Management

• Manage and lead the Sales Team to meet or exceed sales targets across product categories and channels
• Maintain key account relationships and lead negotiations with major buyers, distributors, and partners
• Oversee pricing strategies, sales forecasting, and customer agreements

Team Leadership & Development

• Lead, coach, and develop the sales and marketing team to achieve departmental and individual objectives
• Conduct performance reviews, training needs assessments, and succession planning

Reporting & Analytics

• Compile and present monthly, quarterly, and annual sales and marketing performance reports to EXCO
• Track ROI on campaigns, promotional activities, and key account strategies

Customer Relationship Management

• Ensure consistent engagement with clients to maintain satisfaction, loyalty, and repeat business
• Monitor customer service levels and address service or product quality concerns with relevant departments

Behavioural Competencies:

• Commercial acumen and results orientation
• Strong interpersonal and communication skills
• Innovative and proactive mindset
• Leadership and team motivation
• High integrity and professional ethics
• Agility and ability to manage change

Technical and Functional Competencies:

• Strategic sales planning and execution
• Market analysis and commercial insights
• Negotiation and customer account management
• Brand development and campaign management
• Budgeting and sales forecasting
• Proficient in CRM and ERP systems
• Digital marketing and e-commerce familiarity

PLEASE NOTE:  Thank you for your interest in this position, we will review and be in touch if you are suitable.
 
Due to the amount of applications we receive for each position, we are unable to respond to each one individually. Please accept your application as unsuccessful if you had no feedback within 7 days of applying. Your CV will remain on our database and we will be in touch for other suitable positions.
 
*** In the meantime, please download our EBOOK which will hopefully help you understand our process and how we work.
 
When applying, ensure your CV is in WORD or PDF format, and not scanned. Scanned CV’s will not be considered.  If you are unable to apply through the link we have provided, please upload your CV to our website http://www.istaffrecruitment.co.za/jobs.
 
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