At SRSLY, we’re not just reinventing food — we’re reshaping its future.

We make genuinely low carb, high-protein, high-fibre alternatives to everyday staples like bread, pizza, pasta, noodles, and sweet spreads, without compromise on taste or joy. Our products help people live healthier, fuller lives without feeling like they’re missing out.

We exist for the people the mainstream food industry forgot, people managing diabetes, pursuing weight loss, navigating menopause, or simply seeking blood sugar stability and better energy. Our customers include everyone from parents of kids with Type 1 diabetes, to athletes, NHS clinicians, and anyone tired of sugar-stuffed «health» food.

We’re proud to be trusted by over 100,000 UK customers, including NHS professionals and dietitians who recommend us, because our food doesn’t just sound healthy, it delivers results. Real weight loss. Stable blood sugar. Better moods. Less stress. More freedom.

We work closely with medical professionals, nutritionists, and creators to ensure our products meet real needs, not just market trends. And as we grow, we’re doubling down on our digital presence, building smart, emotional customer journeys that match the life-changing power of what we offer.

If you believe that great food can be a force for good — and want to build something that actually helps people feel better every day, you’ll fit right in.

Full-Time, Remote, Become part of our Marketing Team

With a refined and slick operation, we are now poised to drive our marketing. We’re looking for someone to join our team and enjoy learning about our customers, helping similar minds find SRSLY, and converting them into long-term happy customers. The opportunity for growth is incredible and will be led by intelligent Digital Marketing. We’re growing, launching campaigns weekly, and need a sharp, high-output Funnel and Conversion Specialist who can turn traffic into true believers. This is an immediate start for someone ready to roll up their sleeves and build landing pages, shape funnels, and sharpen our entire digital experience, working directly with the founder

If you’ve got that rare mix of technical skill, conversion know-how, creative flair, and hustle, we want you on the team.

What You’ll Be Doing

1. Landing Pages and Funnel Building

• Own the build and optimisation of high-performing landing pages for our ad campaigns (Meta, TikTok, Google)
• Work with ConvertFlow to deploy dynamic, conditional funnels that match messaging to audience intent (for example diabetes, weight loss, menopause, gym goals)
• Create fast-turnaround pages using UGC, testimonials, influencer content, and smart copy
• Bring campaigns to life, quickly and effectively, no bottlenecks, no fluff

2. Funnel Strategy and Campaign Execution

• Collaborate directly with the founder to launch new funnel ideas and execute end-to-end journeys
• Build and improve lead gen flows, email capture points, upsell logic, and sales page journeys
• Use CRO principles to test, tweak, and continually boost conversion and revenue

3. Website Conversion and Homepage Relaunch

• Help reimagine the homepage and shopping experience on Shopify, making it cleaner, easier, and more transactional-focused
• Use PageFly, Shogun, or native Shopify tools to upgrade layout, navigation, and mobile UX
• Support ongoing efforts to optimise category and product pages for speed, clarity, and sales

What Success Looks Like

• Landing pages and campaign funnels are always ready, high-converting, and on brand
• You’ve helped create a homepage and shopping experience that’s lean, fast, and frictionless
• You’ve systemised the page-building process so we can launch faster, test more, and win more
• Every click, every page, every element is driving real customer results and emotional connection

The Essentials

• Full-time, remote, ideally based in South Africa
• Immediate start, flexible on short notice periods
• Reports to the Founder
• Works closely with a growing team across creative, ops, and strategy

Desired (But Not Essential)

• A real passion for AI, not as a lazy shortcut, but as a tool for creative acceleration

  You’re comfortable using tools like ChatGPT, Jasper, Midjourney, Canva AI, or similar to brainstorm, build, and optimise pages at speed, while still applying a sharp eye for what’s actually good

• An interest in nutrition, health, or food-as-medicine

  Bonus points if you have a nutritional qualification or some lived or professional experience in the space. The more you understand the context behind our customers' lives, for example diabetes, menopause, weight loss, blood sugar control, the more you’ll help shape the voice, message, and empathy of the brand

Why Work With SRSLY?

We’re not a faceless brand selling low-carb bread. We’re the reason someone with Type 1 diabetes can eat pizza again. We’re the secret weapon for someone losing 10kg without giving up their toast. We make people feel normal, nourished, and seen, in a world that usually makes them feel like they’re failing.

If you care about creating honest impact, helping people eat better without punishment, and having a good laugh along the way, we’d love to hear from you.