Role Purpose

The Product Manager is responsible for the full product lifecycle of the Fixed / Connected Home portfolio—from ideation and development through to delivery, performance analysis, and market evolution. This role demands strategic ownership, operational drive, and cross-functional execution to ensure the delivery of compelling value propositions in a highly competitive broadband market.

This role is ideal for a product leader who thrives in fast-paced, evolving industries and is eager to create and drive innovative product strategies with impact. The focus will be on transforming customer needs into scalable, high-performing solutions while responding to shifting market dynamics.

Key Responsibilities

Product Development & Ownership

• Take end-to-end ownership of products, from concept to launch and beyond.

• Drive enhancements for existing products and introduce new solutions based on customer, market, and performance insights.

• Prepare documentation, pricing models, and technical specifications.

• Coordinate with cross-functional teams including IS, core networks, legal, regulatory, operations, and marketing.

• Oversee updates to systems, marketing content, and terms and conditions.

Market Research & Trend Analysis

• Conduct qualitative and quantitative research into the broadband market.

• Benchmark against global trends and competitors.

• Identify external influences (regulatory, tech, economic) affecting product direction.

• Maintain customer segmentation models and identify growth opportunities.

Go-to-Market & Performance Monitoring

• Collaborate with marketing and sales to define optimal channels for customer engagement.

• Assist in the development of go-to-market strategies and promotional plans.

• Build reporting systems for product costs, pricing, and margins.

• Analyse product performance and generate insights for continuous improvement.

Stakeholder Collaboration & Vendor Engagement

• Liaise with internal business units and external fixed network operators to ensure alignment on product strategy.

• Lead commercial negotiations with vendors for cost optimisation.

• Mentor junior product developers and foster a knowledge-sharing culture.