SENIOR WRITER - Crayon, Johannesburg

  • Johannesburg
  • Salary: R30 000.00 - R40 000.00 Per Month (Negotiable)
  • Job Type: Permanent
  • Posted by Crayon on Monday, February 24, 2020
  • Reference: 357
  • Apply before Friday, April 24, 2020 - 26 Days left

Vacancy Details

Employer: Crayon

A new-generation insurance company using technology, artificial intelligence (AI) and fresh thinking to change the game of insurance. The company is a small team that’s passionate about building a product that customers want to buy because the experience is delightful, non-invasive and transparent. Naturally, great design and user experience is at the core of what is done.

As a content writer, you will be responsible for content production as well as the entire content strategy for this company. 


  • Research industry-related topics and identify gaps in content
  • Prepare and publish articles that describe the company and products
  • Edit and fact-check pieces of content generated by colleagues (e.g. Junior Copywriters)
  • Use SEO practices to optimize articles and increase visibility 
  • Liaise with designers to enrich text with visual aids, like images and charts
  • Shape language and tone
  • Create and oversee reports on content 
  • Interview clients, industry experts and internal teams 
  • Monitor metrics related to content, like web traffic and conversion rates
  • Ensure all content is up-to-date

Required Skills

  • writing
  • english

Candidate Requirements

  • Proven work experience using long form copy as a Senior Copywriter, or similar role
  • Portfolio of published articles
  • Excellent writing and editing skills, with a keen eye for detail
  • An ability to write creative long form and short form copy 
  • Solid time-management skills 
  • Basic keyword search knowledge 
  • BSc in Communications, Journalism, English or relevant field
Apply before Friday, April 24, 2020 - 26 Days left Companies may expire jobs at their own discretion. If you have not received a response within two weeks, your application was most likely unsuccessful.
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