Hollywoodbets has an exciting opportunity available for a Product Marketing Co-Ordinator (Casino) to be based in Umhlanga. The successful candidate will be responsible for assisting with and supporting the management of our product sites across South Africa and other international regions. Day to day functions will include the implementation of strategic marketing initiatives driving growth across slots, casino, and other related products. Responsible for performing generalist marketing function for day-to-day casino products and ensure that solid practices are implemented and delivered for all regions. This position will support the product marketing manager and product marketing specialists and the rest of the marketing team.
1-2 years’ experience in a marketing related position.
Valid Driver’s Licence and own vehicle.
Engage with Product suppliers and manage relationships with all product suppliers.
Maintain all current betting platforms by identifying shortfalls and introducing new features and solutions.
Identifying new innovations, promotions/ competitions, and ways in which to market your product.
Ensure enhancement of the Company product(s) and improving the functionality for the end users of these applications.
Competitor analysis reporting and market research.
Project lead product testing before releasing to live environment.
Market awareness and strong Relationship Management abilities.
Ability to work under pressure.
Management of various projects across the Ibranch Business.
Identify root causes of customer and audit queries and look at ways and initiatives to reduce specific customer/audit queries where appropriate, based on the nature of the query.
Assist and advise the business on what needs are to be met and dictate the flow and user interface to determine what the users must see by providing them with Business Requirement Documents.
Conduct quality assurance tests.
New business ideas and improving current business work practices.
Responsible for reporting on allocated product to the business as per operational requirements.
Work closely with various stakeholders to achieve objectives related to allocated product in order to achieve growth and visibility in the market place.
Develop and curate engaging content for social media platforms.
Assist in the development and management of social media platforms and influencer marketing strategy.
Manage and maintain a CMS system of Hollywoodbets with uploading of daily and weekly content.
Segmentation of market and aligning event and concepts for specific markets
Campaign conceptualization and implementation in collaboration with Team Support
Event management including planning, branding, and working with social media and marketing team for promotion
Regional specific campaigns and events roll out
Identify branding and partnership opportunities as well as new business opportunities
Branding rolls out (containers, taxi ranks, billboards, radio, newspaper etc.)
Consulting and collaborating with retail marketing on brand campaigns
Training on product and marketing campaigns
Advise on improving promotions and personalizing for specific brands/outlets/markets
Competitor and trend analysis to ensure brand remains innovative and ahead of competition
Drive promotions and events around company brand ambassadors
Identify synergies to exploit for business growth and brand awareness
Monitoring social pages on all platforms and ensuring content is always given to social teams
Reporting on all activities
Any other ad hoc duties that might be required
Skills and Competencies:
Demonstrate good analytical skills.
Must be creative and artistic.
Must have knowledge of specialized graphic design software.
Follows through and delivers results despite obstacles.
Work under pressure and able to meet deadlines.
Good attention to detail.
Must be able to plan effectively and efficiently in order to meet deadlines.
Please be advised that should you not be contacted within 30 days, kindly consider your application to be unsuccessful.