Digital Media Account Manager. 

It will be the responsibility of the successful candidate to conceptualise and manage digital media campaigns and accounts, such as Facebook Pages, Facebook Campaigns, Instagram, Twitter and LinkedIn. 

Key Areas:

• Social media marketing: developing a distinct online presence by attracting high numbers of internet followers through social media channels such as Facebook, Twitter, YouTube and Instagram.
• Social media management: manage the social media platform on behalf of a client.
• Search engine optimisation (SEO): developing strategies to increase the number of visitors to a website by achieving high-ranking placements in search results, primarily using content optimisation. Code optimisation done by the development team.
• Pay-per-click (PPC) campaigns: sponsored online advertising paid for by the business to appear alongside non-paid search results. (Research keywords, compilation of adverts)
• Content generation and optimisation for client and internal websites.
• Source and manage social media influencers on behalf of client accounts. 

It will be expected of the candidate to remain up to date with current technologies in the key areas of operation. (This will also enable the candidate to compile social media and blog posts for internal use.)