Sales & Exhibition Manager - Europa Organisation Africa, Sandton

  • Sandton
  • Salary: Market Related (Negotiable)
  • Job Type: Permanent
  • Posted by Europa Organisation Africa on Monday, February 17, 2020
  • Reference: 1655728
  • Apply before Tuesday, April 14, 2020 - 17 Days left

Vacancy Details

Employer: Europa Organisation Africa


As Exhibition Sales Manager you will be responsible for driving revenue through exhibition stand space and sponsorship opportunities whilst ensuring outstanding customer service to our exhibitors, sponsors and partners.  Work closely with the Event Managers to ensure sales strategies are created and followed.  

Candidate Requirements


Main Duties


  • Sell exhibition space and sponsorships in accordance with set targets to ensure the revenue budget is achieved and exceeded.
  • Develop long term account relationships through regular calls and visits
  • Identify opportunities for cross-selling for colleagues on other events
  • Actively seek new customers
  • To proactively deliver the Congress opportunities across new and existing business
  • Develop new revenues streams and creative sales such as sponsorships
  • Ensure the sales plan is being delivered on target and budget. To be presented to Senior Management on a monthly basis
  • Monitor sales figures and deliver regular reports to Senior Management & Event Managers on the progress of the show and sponsorships on a monthly basis.
  • Manage the various partner databases to ensure they are constantly updated. 
  • Ensure a constant high quality of delivery in all prospect, exhibitor and partner communication ensuring the message is on point
  • Foster positive and professional relationships industry partners
  • To undertake any other duties as reasonably requested                     

Client Liaison

  • Drive and assist in meetings with clients to ascertain their specific needs and requirements and identify their goals, objectives, specific target audience, sponsorship information, budget among other elements

Brand / Marketing

  • Execute the event’s brand strategy, ensuring the event maintains and increases its relevance to its market/s, and it meets visitor and exhibitor expectations
  • Ensure that the exhibitor marketing strategy is delivered, monitored and analysed on a regular basis with the Marketing & Events Managers
  • Assist in the development of suitable floor plans through consultation with the venue and / or relevant suppliers.
  • Identify, implement and manage profitable sponsorship opportunities
  • To get close to your market, understand its trends and develop opportunities around it and regularly update the databases accordingly


  • Maintain an accurate trade and sponsorship records on a weekly basis
  • Compiling and issuing Cost Estimates & Partner Contracts
  • Requesting and monitoring supplier invoices and authorising payments
  • Work closely with the finance department in relation to collection of payments. Monthly reports 


  • Strong onsite floor management ensuring high levels of exhibitor and delegate experiences and production values are maintained throughout the Congress
  • Liaising with sponsors regarding the venue specifications and any queries that may arise onsite from setup to close of event.
  • Manage the set-up & breakdown process at the venue and resolve any problems that may arise whilst on-site for the full duration of the event.
  • Manage and oversee the exhibition area for the full duration of each event from first call time to official close of Congress with team


  • Set clear goals and objectives for each event
  • Assist in designing and structuring sponsorship and exhibition packages and pricing in order to ensure profitability. Compile and distribute Expression of Interest per event
  • With the Event Managers, develop an exhibitor campaign & fee structure. Compile & distribute Expression of Interest per campaign
  • Strong knowledge of JOC and Health & Safety Regulations
  • Compile and distribute Trade Manuals per Congress
This position reports to: Director Apply before Tuesday, April 14, 2020 - 17 Days left Companies may expire jobs at their own discretion. If you have not received a response within two weeks, your application was most likely unsuccessful.
Hot Job 97 people have applied for this job. 417 people have viewed this job.

Similar Jobs

More Europa Organisation Africa Jobs