Searching for a Head of Growth that will be in charge of all marketing activities. This will cover digital marketing, brand awareness campaigns and partnerships. The role will include developing strategies to help establish our growing brand, deft allocating of marketing resources to different projects and building of a process/team that can execute according to the shared goals of the business.
- Contribute and co-develop high level business goals and objectives
- Craft data-driven strategies for all marketing activities to meet those objectives- including but not limited to digital, traditional, brand and communications
- Prepare and manage monthly, quarterly and annual budgets for the Marketing department
- Maintain/Improve consistency in branding, positioning and pricing strategies across multiple channels and audiences
- Maintain/improve business understanding of customer behaviour and personas
- Monitor industry landscape and keep on top of best practices (acquisitions, pricing changes and new products and features)